The Brand
The UBA logo is distinctive, simple, elegant, vibrant and memorable.
Our Logos
The UBA logo is distinctive, simple, elegant, vibrant and memorable, combining the mustard seed legacy of Standard Trust Bank with the unique typographic UBA logo in predominant red on white.
Download: EPS , PNG , SVG
Download: EPS , PNG , SVG
Download: EPS , PNG , SVG
Download: EPS , PNG , SVG
Download: EPS , PNG , SVG
Download: EPS , PNG , SVG
The red colour represents energy, boldness, strength, innovation, excitement and distinction, all of which are in line with the bank’s dominance aspirations and its dynamism.
The white colour, which represents purity, brightness and clarity of focus, bespeaks UBA’s integrity and professionalism.
The mustard seed reflects fertility and sustained growth & development, and connotes deep personal relationships based on the spirit of selflessness and mutualism.
UBA distinguishes itself in the marketplace by combining first class products with superior customer service. Its aim is to surpass customer expectations in a timely, consistent and professional manner and to make life easier for its customers, whilst creating value via convenient and innovative banking products and services, anytime, anywhere.
UBA continues to enjoy an international reputation for excellence as a result of its commitment to constant innovation as a means of enhancing the image of the brand. The brand’s corporate identity rests on our core values
— Enterprise. Excellence. Execution
Frequently asked questions
Please feel free to contact UBA through our official communication channels listed on our website for any brand-related questions.
What does the UBA logo represent?
The UBA logo symbolizes strength, stability, and innovation, reflecting the bank’s commitment to excellence.
What is the significance of UBA's red and white colors?
The red stands for passion and energy, while the white represents transparency and trustworthiness.
How does UBA differentiate itself in the marketplace?
UBA focuses on innovative banking solutions, exceptional customer service, and a pan-African presence.
What are UBA's core values?
UBA's core values include excellence, integrity, professionalism, and customer-centricity.
What products and services does UBA offer?
UBA provides a wide range of services, including personal banking, corporate banking, and digital banking solutions.
How does UBA ensure superior customer service?
UBA delivers customer satisfaction through personalized services, efficient digital platforms, and dedicated support.
What is UBA's mission statement?
UBA's mission is to be a leading provider of financial solutions across Africa, delivering value to stakeholders.
How does UBA incorporate sustainability in its branding?
UBA integrates sustainability by supporting environmental initiatives and promoting responsible corporate practices.